The OutSights solution for Out of Home advertising helps to bring billboard advertising into the digital era with innovative tracking and analytics that can transform traditional exterior billboards into a powerhouse of meaningful data.
Readily added onto any existing billboard infrastructure, OutSights captures traffic and footfall data like never before - anonymously, securely and in a fully GDPR compliant manner. Not only does this provide rich analytics on the views of billboards, but can also be combined with other data sets to provide a true insight into the activity around every single site.
Revolutionising the digital Out of Home advertising space is the Outsights full digital banner and billboard solution - offering unparalleled flexibility, utilisation and analytics in the outdoor medium.
Utilising the very cutting edge of LED digital fabrication technology media is freed from the confines of a static billboard like never before. Allowing agencies to target locations with a more varied exterior lay-out, OutSights digital banners and billboards can be created in a myriad of sizes, shapes and layouts opening up more sites, more flexibility, increased analytics and improved performance for advertisers whilst massively reducing the burden of site infrastructure, scaffold and regulatory restrictions.